Cheltenham is an elegant Gloucestershire town known for its festivals and horse racing. A growing Polish community and a strong services sector create a good market for small businesses.
Cheltenham (South West England) is home to around 120k people - and most of them
search online before choosing a local service. If your business doesn't show up
when someone in Cheltenham searches for what you do, that enquiry goes to a
competitor instead.
At RobieStrony I build websites with the help of AI tooling - which is why they are
ready in 3-7 working days and start from Β£197. As a Polish web designer based in
the UK, I can also build your site bilingually, so you reach both English-speaking
and Polish-speaking customers in Cheltenham.
What you gain
Visibility on Google in Cheltenham
Customers find you when they search for services in your city
A professional image
Build trust from the first click - customers judge a business by its website
More enquiries and customers
A contact form and click-to-call turn visitors into customers
Fast and secure by design
Hosted on the Cloudflare CDN - a global network of servers, so your site loads quickly at any time of day
Order a website for your business in Cheltenham
Get in touch - free quote, usually within 24 hours on working days.
Web design in Cheltenham: what local businesses need
Cheltenham is the town right next door to me. I'm Tomek, a web designer based in Gloucester, and I build fast static websites on Astro and Cloudflare for small businesses across the UK, with no monthly hosting fee. Most of the work happens remotely, but I know the area: the difference between a customer in Bishop's Cleeve and one in Leckhampton, and why someone in Tewkesbury searches differently from someone on the Promenade.
The town is covered by four postcode districts. GL50 takes in the town centre, the Promenade, Montpellier and Lansdown. GL51 covers the west side, including Hesters Way, Up Hatherley, Benhall and Warden Hill. GL52 covers Pittville, Prestbury and Bishop's Cleeve to the north, and GL53 covers Leckhampton and the south of the town. Charlton Kings straddles GL52 and GL53. Beyond that, customers come from Tewkesbury (GL20), Winchcombe (GL54) and the villages around them.
Local searches here are often very specific. People type "web design Cheltenham" or "plumber Cheltenham", but also "hairdresser Montpellier", "builder Charlton Kings", "dog walker Leckhampton" or "cleaner Bishop's Cleeve". If your website names the areas you actually serve, you have a real chance of appearing for those searches, where competition is usually lighter than for the town name alone.
The small businesses that fit this well are independent shops, cafes and salons around Montpellier and the Promenade, tradespeople who work on the town's Regency and Victorian houses, therapists, tutors and consultants working from home, and event and hospitality businesses that get busy around Cheltenham Racecourse and the town's festivals. They all need a website that looks as good as the place they work in, loads quickly and makes it easy to book or call.
Areas I cover around Cheltenham
Town centre, Montpellier and Lansdown (GL50)
Hesters Way, Up Hatherley, Benhall and Warden Hill (GL51)
Pittville and Prestbury (GL52)
Bishop's Cleeve (GL52)
Leckhampton (GL53)
Charlton Kings (GL52, GL53)
Tewkesbury (GL20)
Winchcombe (GL54)
How I work
How I'd set up a website for a Cheltenham business
A home page built around "Cheltenham" and your service. Clear title, heading and opening paragraph, plus real photos of your work or premises rather than stock pictures of the Promenade.
Area pages for the places you serve most. For many trades that means Charlton Kings, Leckhampton, Prestbury or Bishop's Cleeve, each with a short page describing the work you do there. Tewkesbury usually deserves its own page if you work there regularly.
Seasonal pages added early. If race meetings or festivals bring you work, a page about it should be live well before the event, so Google has time to find it.
Google Business Profile and reviews. Correct categories, service areas across the GL postcodes you cover, the same contact details as the website, and a simple link you can send to customers asking for a review.
A one-page site starts from Β£197, and a business website with up to 5 pages starts from Β£497. Each extra page is Β£50. Hosting on Cloudflare with SSL is included, with no monthly hosting fee. You get a fixed quote before any work starts.
Are you local to Cheltenham?
I'm based in Gloucester, next door to Cheltenham. Most of the work is done remotely by phone, video call and a live preview link you can open on your own phone, which suits busy owners who can't take time out for meetings.
Should my website mention Tewkesbury and Bishop's Cleeve as well as Cheltenham?
Only if you really work there. If you do, a short dedicated page for each place, with the services you offer there and how to book, helps you appear for searches that use those names instead of "Cheltenham".
My business is busiest around race meetings and festivals. How should the site handle that?
Put dedicated pages live well before the busy period, with booking details and availability, and keep them updated each year rather than creating new ones. A static site on Cloudflare also copes well with sudden spikes in visitors.
